MARIANNA ZANATTA

Hi! I’m Marianna, I observe the world, I share strategies, tactics, tools, life lessons learned, stories that have inspired me. 

My passion for communication realized through sport was born more than twenty years ago when working in The North Face EMEA as an athlete team and sport events manager, I realized the great strength of sport in creating a direct emotional connection with its spectating audience. 

Commitment and effort, success and failure in sport are simple and perfect metaphors of everyday life, projects and dreams of each of us. In the journey alongside great sportsmen, at some point I opened the doors of storytelling to good stories even beyond sport.

And so Ornitorianna, the platypus, was born.

Beginning of webinar project
"Feet on the ground, look at the horizon"

Written and published "Who cares, I do!"
(KDP, November ITA and ENG)

Written and published "The Ornitorianna Manual"
(KDP, March ITA and ENG)

Evolution of “Sports & Beyond” project

Redefinition of the activities of “Marianna Zanatta Group srl”

From freelancing to sole proprietorship

2020

Beginning of training project "From the stage to the classroom"

2019

Second marriage

Face fall of resulting in a broken nose

Elizabeth adoption, The queen dog

Collaboration with ITACA
(Banff Ocean ReelRock Film Festivals)

2018

Marketing and communication project of III^ winter expedition Nanga Parbat (summit)

Certification as a coach

Gran Gala Gazzetta dello Sport

2017

Tedx Talk Trento - The Platypus doesn't care and does!

Written and published "I must because I can" with Simone Moro (Rizzoli)

Love at first sight with Marrakesh

2016

Marketing and Communication Course at New York City

I met Mirko Priola

"Exposed to dreams"
Winner of the Orobie Film Festival Highlands section of the world and medal from the President of the Republic Giorgio Napolitano

2013

Everest Base Camp Trekking (Nepal)

Return to Camelot Castle from Florence


Direction of "Exposed to dreams" film with Simone Moro

Rizzoli / Mondadori collaboration begins

2012

Simone Moro's first winter expedition narrated live on Facebook

New project begin "Motivational interventions of athletes in the company"

2011

Start-up of sports marketing consultancy management

From Pescara to Florence

2010

From Camelot to Pescara

2009

Beginning of the route as coachee

La civetta sul comò

2009

Sabbatical

My resignation from The North Face

Beginning of my coaching path with Coach Sebastiano Zanolli

First marriage

2007

UTMB
The North Face Ultra Trail du Mount Blanc

2003

Start of work experience as sports marketing manager at The North Face

1998