The Invisible Team and “invisibility”: Building a solid and productive coalition in a team
I vividly remember the day when I was first asked, “What is invisibility?” Simone Moro and I were presenting our…
Photo Credits © Southern Warriors 2022
The Invisible Team at Southern Warriors, Crossfit’s sporting event in Monopoly
The Invisible Team participated again this year – the 6th in a row – at Southern Warriors, the Crossfit event in Monopoli, one of the…
The Athlete and the Company: a third brand squared
What do we mean by saying that the athlete and the company form a third brand squared? And first, is…
Sponsorship vs Influencer marketing
(part 1) THE PREMISE - Influencer marketing is here For a few years now, in the world of sports and,…
Building a successful team: when everyone is THE team
Trust, alignment and confrontation: the ABC's of the team My job brings me into dealing with large or small companies,…
Losing teaches you a lot about yourself. But so can winning.
"Here you are back from winning the Master 45 category of Southern Warriors 2021, a Crossfit competition with the breathtaking…
// SPORTS&BEYOND grows, evolves!
I had already announced that I would be coming soon with news about my marketing and communication agency Sports&Beyond and…
Once again I want to confirm that I love them!
"In our case, it is essential that the team is cohesive and operates well because in moments of high tension…
Tamara Lunger announces her next mountaineering project
The ascent of the K2, the last unclimbed eight thousand peak in winter, together with the Romanian Alex Gavan With…
Simone Moro announces his upcoming winter mountaineering project
The ascent of Manaslu, the eighth highest mountain in the world. The mountaineer from Bergamo attempts the ascent in winter…